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Sunday, March 13, 2016

Modern Filmmakers Are 'Content Creators': How to Break into Digital TV

"Filmmakers should just realize they're content creators and stop being so hung up on the word 'film.'"

If anything became clear from my first day on the ground at SXSW 2016, it’s that “television” is no longer a dirty word for filmmakers. This was crystallized when I showed up to cover a panel called “Breaking into TV in the Digital Age” that took place in a 300-capacity room, and 200 people were turned away. I was one of those people.

Fortunately, one of the panelists, Kesila Childers, was kind enough to speak with me after the panel about how independent creators can take advantage of the shifting paradigms in our industry. Childers has an impressive TV track record with the venerable production company Bunim/Murray, which has produced top-performing reality shows from The Real World to Project Runway. As Bunim/Murray’s VP of Digital Media, she has now fully embraced digital opportunities — and thinks that you should, too.

NFS: So on a real basic level, how does someone who considers themselves a filmmaker start to break into TV?

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